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WIX Blog - Step by Step Instructions to Maximize Your SEO

  • Writer: WebMark DesignZ
    WebMark DesignZ
  • Mar 26
  • 3 min read

Spiral staircase in low lighting with furniture in the background near a window with curtains.

Here's a step-by-step guide on how to create a fully optimized blog post on WIX, including SEO settings, alt text, title best practices, and other key settings for better visibility.

Step 1: Log Into Your WIX Account

  1. Go to WIX.com.

  2. Click on "Sign In" (top right) and enter your credentials.

  3. Once logged in, click on "My Sites" and select the website where you want to create the blog post.

Step 2: Access the Blog Manager

  1. In the WIX Dashboard, locate the left-hand menu and click on "Blog".

  2. Click on "Create New Post" to open the blog editor.

Step 3: Write Your Blog Post

  1. Enter a Compelling Title

    • Keep it clear, engaging, and keyword-rich (best practice: 60 characters or less).

    • Example: "How to Start a Blog on WIX: A Complete SEO Guide" (instead of "WIX Blogging").

  2. Write the Content

    • Structure it using headings (H1, H2, H3) for easy readability.

    • Keep paragraphs short (2-3 sentences per paragraph).

    • Use bullet points and bold text to highlight important points.

  3. Add Images & Galleries

    • Click the "Add Media" button (image icon).

    • Upload an image or choose from WIX’s free media library.

    • After uploading, click on the image and add Alt Text (descriptive and keyword-rich).

    • If you have multiple images, consider adding an image gallery for a visual boost.

Step 4: Optimize the Blog Post for SEO

1. Customize the SEO Title & Description

  • Click "SEO (Google)" in the blog settings.

  • Set the SEO Title

    • Keep it under 60 characters.

    • Include target keywords (Example: "How to Start a WIX Blog | SEO Guide").

  • Set the Meta Description

    • Keep it under 160 characters.

    • Make it compelling, use keywords, and encourage clicks.Example: "Learn how to create and optimize a WIX blog post for SEO, including titles, alt text, and settings."

2. Customize the Blog URL

3. Add Tags & Categories

  • Use relevant tags (e.g., "WIX Blog," "SEO Tips," "Website Optimization").

  • Assign the post to a category to help readers find related content.

4. Optimize for Mobile

  • Click "Preview" and check how your post looks on desktop and mobile.

  • Make sure images, text, and formatting look clean and readable.


Step 5: Assign the Blog Post to Categories

Why is this important?

  • Organizing posts into categories helps users find related content.

  • Categories improve site navigation and can enhance SEO by structuring content logically.

How to Add Categories in WIX Blog

  1. While editing your blog post, locate the "Categories & Tags" section in the right-hand menu.

  2. Click "Add Categories" and either:

    • Select from existing categories, or

    • Click "Create New Category" and name it something relevant.

  3. Ensure categories are broad but relevant (e.g., “SEO Tips,” “WIX Website Building,” “Online Business”).

  4. Click "Apply" to save.

💡 Best Practices for Blog Categories:✔ Use 3-5 broad categories to group content effectively.✔ Avoid too many categories—it can confuse readers.✔ Use clear, simple names (e.g., "Website Design" instead of "How to Design a Website").✔ Keep categories consistent across all blog posts.

Step 6: Add Social Sharing & Featured Image

  1. Click "Post Settings" and scroll down to "Social Share".

  2. Upload a custom featured image (this is what appears on social media).

  3. Write a custom share text (include keywords and a call to action).

  4. Enable the "Allow Social Sharing" option.

Step 7: Adjust Advanced Settings

  1. Enable Comments (optional)

    • Go to "Settings" → "Blog Settings" → Enable or disable comments.

    • You can choose WIX Comments or Facebook Comments.

  2. Schedule the Post (Optional)

    • If you want to publish later, click "Schedule" and select a date/time.

Step 8: Publish & Promote

  1. Click "Publish" to make your post live.

  2. Share the blog post on social media, email newsletters, and forums.

  3. Monitor SEO Performance

    • Check Google Search Console for indexing.

    • Use WIX Analytics to track views and engagement.

Final Checklist for a Well-Optimized Blog Post

✅ Compelling, keyword-rich title

✅ Well-structured content with headings

✅ Short paragraphs & bullet points for readability

✅ Relevant images with alt text

✅ Optimized SEO title & meta description

✅ Clean, keyword-friendly URL

✅ Social sharing enabled with a featured image

✅ Mobile-friendly formatting

✅ Post scheduled or published & shared on social media


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